10 Benefits of Shopify Plus for Ecommerce Business Owner

10 Benefits of Shopify Plus for Ecommerce Business Owner

Updated : Apr 24, 2024
7 Mins Read
Table of content

With Shopify Plus, you benefit from cost reduction, scalability, and improved security with custom SSL certificates. Set up a wholesale channel for bulk orders and customized pricing options.

Enjoy a tailored checkout process boosting conversions and reducing cart abandonment. Access free enterprise apps for customizing your online store.

Manage teams efficiently with unlimited staff accounts. Use a unified dashboard for detailed performance metrics across stores.

Utilize Launchpad to automate campaigns and personalize shopping experiences.

Key Takeaways

Shopify Plus offers crucial advantages that drive ecommerce businesses towards substantial growth, making it a pivotal platform for maximizing sales and improving customer experience. The platform’s scalability allows handling over 10,000 transactions per minute, leading to an average sales growth of 126%.

Customization options in Shopify Plus provide unparalleled flexibility in changing website elements, offering more control compared to regular Shopify. This level of customization empowers you to tailor your online store to meet your specific business needs and stand out in the competitive ecommerce landscape.

Shopify Plus merchants experience a remarkable 1.91% increase in conversion rates, with an average page load time of 2.4 seconds, significantly reducing cart abandonment rates by 63.24%. Leveraging advanced features such as automation workflows, custom SSL certificates, and multi-channel selling capabilities, Shopify Plus equips you with the tools needed to streamline operations and boost sales.

What is Shopify Plus?

With its focus on high-volume merchants and larger brands, Shopify Plus stands out as an enterprise-level ecommerce platform offering advanced features and extensive customization options.

Launched in 2014, Shopify Plus competes with platforms like Magento and Volusion.

Tailored for bigger businesses, Shopify Plus offers more advanced features compared to regular Shopify. It provides extensive customization options, automation capabilities, and supports business growth.

With 200TB storage, unlimited bandwidth, and quick setup within 90 days, Shopify Plus is reliable for high sales volumes.

Shopify PlusEnterprise-LevelLarger Brands
Advanced FeaturesExtensive Customization OptionsAutomation Capabilities

What are the benefits of Shopify Plus?

Shopify Plus offers a range of benefits for your ecommerce business. These include:

  • Cost reduction opportunities
  • The ability to set up a wholesale channel
  • A tailored checkout experience
  • Complimentary use of Shopify Plus enterprise apps
  • Unlimited staff accounts

With these advantages, you can optimize your operations, improve customer experience, and scale your business efficiently.

1 Cost reduction for Shopify Plus

By guaranteeing transaction fees for high-volume businesses, Shopify Plus offers a significant cost reduction opportunity that improves operational efficiency and boosts savings.

This reduction in costs not only saves you money but also allows for more efficient automation workflows and advanced features.

With Shopify Plus, businesses experience increased operational efficiency, leading to lower expenses overall.

Additionally, the platform’s scalability guarantees that as your business grows and sales volumes increase, you can do so cost-effectively.

Furthermore, Shopify Plus provides custom SSL certificates to boost security without any extra cost to you.

These cost-saving benefits of Shopify Plus make it a valuable choice for ecommerce business owners looking to optimize their operations and maximize savings.

2 Set up a wholesale channel

Setting up a wholesale channel on Shopify Plus offers you a strategic advantage in catering to bulk orders efficiently and maximizing sales potential.

With Shopify Plus, you can easily set up a wholesale channel for B2B sales, allowing you to streamline the management of wholesale orders.

This includes benefits such as custom pricing, minimum order quantities, and tailored payment options for bulk purchasers.

The platform provides advanced tools like tiered pricing, customer-specific catalogs, and dedicated sales channels for your wholesale clients.

By utilizing the wholesale management features on Shopify Plus, you can expand your reach, increase sales, and strengthen relationships with your wholesale customers, ultimately enhancing your business growth opportunities in the ecommerce market.

3 Customised checkout experience

Enhancing the checkout experience on Shopify Plus results in a significant boost in conversion rates and a substantial reduction in cart abandonment.

By offering a personalized checkout experience, you can increase your conversion rates by 1.91% and diminish cart abandonment rates by 63.24%.

With branding control during the checkout process, you can craft a unique customer journey that aligns with your brand identity.

The flexibility to personalize Information, Shipping, and Payment pages guarantees a seamless checkout process for your customers.

Shopify Plus empowers you with enhanced control over the checkout process, leading to improved sales and a better overall shopping experience for your customers. Utilize these features to optimize your checkout experience and propel your ecommerce business forward.

4 Free use of Shopify Plus enterprise apps

Accessing the free use of Shopify Plus enterprise apps provides you, as an ecommerce business owner, with advanced customization capabilities and improved functionality.

With Shopify Plus, you can enjoy free access to custom apps, exclusive API resources, and a customizable checkout experience using the checkout.liquid file.

Additionally, you benefit from unlimited staff accounts and enhanced permission settings, allowing for better staff control.

This free access to enterprise apps empowers you to tailor your online store to meet your specific needs and scale your business efficiently.

Moreover, Shopify Plus offers support for expansion, enabling you to create up to nine additional stores and unlimited development stores.

Take advantage of these features to improve your ecommerce operations and drive growth.

5 Unlimited staff counts

Maximize the potential of your ecommerce business with Shopify Plusunlimited staff accounts, fostering rapid growth and seamless team management.

With unlimited staff counts, you can scale without restrictions, ensuring efficient team management and seamless collaboration.

This feature allows you to optimize operational efficiency by delegating tasks and streamlining operations.

Shopify Plus empowers you to expand your workforce and improve productivity, all while maintaining control and oversight.

By utilizing unlimited staff accounts, you can drive your business forward, cultivate a collaborative environment, and effectively manage your growing operations.

Take advantage of this powerful tool to propel your business to new heights and achieve optimized operational efficiency.

6 Store locations

Maximize the potential of your ecommerce business with Shopify Plus, even with 0 store locations, by leveraging its advanced features and scalability to drive growth and efficiency.

With Shopify Plus, you can expand your business without the need for physical store locations. Utilize the platform’s customizable checkout options to improve the shopping experience for your customers.

Shopify Plus empowers you to set up expansion stores seamlessly, allowing you to reach a broader market without the constraints of brick-and-mortar locations.

7 Dedicated Shopify Plus account manager

By providing a dedicated account manager, Shopify Plus guarantees personalized support and guidance for merchants seeking to optimize their online stores. This tailored assistance is designed to help drive sales and improve the overall customer experience.

Your assigned Shopify Plus account manager will work with you to understand your specific needs and provide hands-on support with customizations, integrations, and strategic planning.

8 Shopify plus merchant success program

The Shopify Plus merchant success program offers 24/7/365 support to enterprise clients, providing dedicated assistance for customizations, integrations, and online store optimization.

This tailored support is crafted to drive sales, improve customer experience, and boost profitability for high-growth businesses. By accessing expert guidance and resources, you can maximize your potential for success.

The program offers specialized support from Shopify Plus experts, equipping you with the tools and solutions necessary to achieve your business goals efficiently. With this level of assistance, you can navigate challenges, optimize your online store, and capitalize on growth opportunities.

Utilize the Shopify Plus merchant success program to enhance your business strategies and guarantee long-term success in the competitive ecommerce landscape.

9 Unified dashboard reporting across all the stores

Unified dashboard reporting in Shopify Plus centralizes performance metrics for all your stores, providing a detailed view of key data points such as sales and traffic in one convenient location. With this feature, eCommerce business owners can easily monitor sales and traffic across multiple stores, enabling data-driven decisions and optimizations. This consolidated view simplifies the management process, saving time by eliminating the need to access individual reports for each store. By efficiently tracking and comparing the performance of different stores, Shopify Plus users can drive overall growth and success. Take a look at the table below to see how unified dashboard reporting can benefit your business:

Advantages of Consolidated Dashboard Reporting
Centralized View of Performance MetricsData-Driven DecisionsTime-Saving Management
In-depth Insights Across StoresEfficient TrackingOverall Growth

10 Launchpad of Shopify Plus

Experience the streamlined efficiency and improved customer engagement that the Launchpad feature of Shopify Plus brings to ecommerce businesses. With Launchpad, Shopify Plus users can automate campaign scheduling, personalize shopping experiences, and manage promotional events with ease.

This feature allows for seamless execution of time-sensitive tasks such as flash sales, product launches, and more. By leveraging Launchpad, Shopify Plus merchants can create targeted experiences for customers, driving engagement, increasing sales, and enhancing the overall shopping journey.

The automated capabilities of Launchpad streamline processes, making it simpler to handle various marketing initiatives efficiently. Utilize Launchpad on Shopify Plus to optimize your promotional strategies, deliver tailored shopping experiences, and boost customer satisfaction.

FAQs about Shopify Plus Benefits

What is Shopify Plus benefits?

Shopify Plus offers several benefits including scalable infrastructure, dedicated support, advanced security features, and customizable checkout experiences.

Is it worth upgrading to Shopify Plus?

It is worth upgrading to Shopify Plus for businesses that require advanced features, scalability, and dedicated support.

Why is Shopify Plus better than Shopify?

Shopify Plus offers advanced features and scalability that make it a better choice for larger businesses with high-volume sales and complex needs. It provides enhanced customization options, increased API access, and dedicated support, among other benefits.

Why switch to Shopify Plus?

Shopify Plus offers several benefits for businesses, including enhanced scalability, dedicated support, and advanced features for large-scale operations.

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Gaurav Nagani
Gaurav Nagani is the Founder and CEO of Desku, an AI-powered customer service software platform.
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