Shopify store owners need notification apps to keep customers engaged and boost sales. These tools automate key tasks like abandoned cart recovery, back-in-stock alerts, and price drop notifications. In this post, we’ll look at the best Shopify notification apps for 2024 that can send push notifications, SMS, and email marketing messages to help grow your online store.
Why You Need Notification Apps for Shopify in 2024
Notification apps are essential tools for Shopify stores in 2024 because they help streamline communication with customers and boost sales. Here are a few key reasons why you need them:
Recover Lost Sales Through Automated Reminders
A huge percentage of online shoppers abandon their carts before completing a purchase. With abandoned cart recovery notifications, you can automatically remind customers to return and complete their purchase. These notifications, sent via push, SMS, or email, help turn potential lost sales into conversions
Drive Conversions with Personalized Push Marketing
Many apps allow for targeted and personalized messaging. By segmenting your subscribers based on their shopping behavior, you can send personalized offers and notifications. This can include promotions for products they viewed or reminders about items they added to their cart, which leads to higher conversion rates.
Automation Saves Time and Increases Efficienc
In 2024, store owners need efficient tools to manage customer communication. Notification apps automate many processes, from stock alerts to price drop notifications. This automation frees up time for other business activities while ensuring that customers get timely, relevant messages without manual effort.
Multi-Channel Marketing for a Broader Reach
Combining web push, SMS, and email in one platform allows for broader customer outreach. Apps like Firepush and Hextom support multi-channel campaigns, ensuring that your store visitors receive messages through their preferred communication channels.
In 2024, notification apps are not just tools for engaging customers—they are critical for maximizing sales, recovering abandoned carts, and building lasting customer relationships across multiple channels.
Read More:08 Best SMS Marketing Apps for Shopify
7 Best Shopify Notification Apps
1. PushOwl: Best Shopify Push Notification App
PushOwl is known for its web push notifications that help drive conversions and engage customers. It allows store owners to send automated abandoned cart reminders, stock alerts, and promotional messages directly to subscribers. Its free plan offers basic notifications, but upgrading unlocks powerful features like segmentation and A/B testing.
- Best for: Shopify stores looking for seamless push notification integration.
- Key Features: Automated abandoned cart recovery, back-in-stock alerts, and real-time notifications.
Pricing: Offers a free plan with paid options starting at $19/month.
2. Firepush: Best Multi-Channel Shopify App for Notifications
Firepush excels at combining SMS, email, and web push notifications into a single platform. Store owners can set up abandoned cart recovery, price drop alerts, and stock notifications to engage subscribers across multiple channels. This Shopify app also allows for push campaigns and automation for order updates and promotions.
- Best for: Shopify stores using SMS marketing alongside web push.
- Key Features: Multi-channel notifications, analytics, and A/B testing.
- Pricing: Free plan available, with premium options starting at $15/month.
Read More:8 Best Shopify Discount Apps
3. Hextom: WhatsApp, SMS & Push
Hextom supports multi-channel marketing via WhatsApp, SMS, and web push notifications. This Shopify app is ideal for sending back-in-stock alerts, abandoned cart recovery messages, and promotional notifications. It’s perfect for store owners who want to engage their subscribers across different platforms, ensuring a high rate of customer re-engagement.
- Best for: Stores using WhatsApp for notifications.
- Key Features: Cart recovery, back-in-stock alerts, SMS notifications, and real-time analytics.
- Pricing: Starts with a free plan, and premium features are unlocked with a paid plan.
4. PushEngage: Personalization and Push Marketing
PushEngage is a push marketing tool that focuses on personalization. It offers web push notifications for abandoned cart recovery, price drops, and stock alerts. Store owners can segment their subscribers to send tailored notifications and drive higher conversions through targeted campaigns.
- Best for: Shopify stores focused on personalized push notifications.
- Key Features: Segmentation, back-in-stock alerts, and detailed analytics.
- Pricing: Free plan available, with paid plans starting at $19/month.
Read More:Top 08 Shopify Apps for Free Gifts with Purchase
5. Back in Stock: Best for Restock Alerts
Back in Stock helps store owners automatically notify customers when products are back in stock. This app integrates seamlessly with Shopify, allowing you to send web push, SMS, and email notifications. It also tracks customer demand, helping you avoid stockouts and recover lost sales.
- Best for: Stores with frequent stockouts.
- Key Features: Customizable stock alerts, multi-channel notifications, and subscriber tracking.
- Pricing: Free plan available, with paid options starting at $29/month.
Read More:Top 7 Discount Apps – Best Promotions on Shopify App Store
6. NotifyVisitors: Best for Campaign Optimization
NotifyVisitors is a versatile notification tool that supports SMS, email, and push notifications. It offers A/B testing and detailed campaign analytics, making it easy to optimize your messaging for higher engagement. The app also integrates with email marketing tools like Klaviyo.
- Best for: Store owners who want to experiment with campaign strategies.
- Key Features: Campaign automation, A/B testing, and segmentation.
- Pricing: Free plan with paid tiers starting at $49/month.
7. Fomo: Best for Social Proof Alerts
- Best for: Fomo is perfect for Shopify stores looking to leverage social proof to build trust and increase sales. It displays real-time notifications of customer actions, such as recent purchases, reviews, and sign-ups, which helps create urgency and encourage conversions by triggering the fear of missing out (FOMO).
- Key Features:
- Urgency popups for low-stock alerts and limited-time offers to increase conversion rates.
- Customizable design and support for multiple languages to target international audiences.
- Integration with over 100 apps like Klaviyo, allowing smooth workflow with your existing tools.
- Pricing: Fomo offers a free plan with basic features, and premium plans start at $19/month, depending on the level of customization and integrations required
Read More: Top 08 Shopify Bundle Apps
Benefits of Using Notification Apps for Shopify Stores
Recover Abandoned Carts
Notification apps are a powerful tool for recovering sales lost due to cart abandonment. Automated abandoned cart recovery messages remind customers to return to your site and complete their purchase. These can be sent via push notifications, SMS, or email, increasing the chances of converting an abandoned cart into a sale
Boost Customer Engagement
Notifications keep customers engaged by providing timely information about back-in-stock alerts, price drops, and new product launches. These alerts create a sense of urgency and keep your brand top-of-mind. By sending updates across multiple channels like SMS and web push, you ensure maximum visibility
Increase Conversions
Personalized notifications help improve conversion rates. By segmenting your audience and sending targeted messages based on their behavior, you can encourage users to complete their purchase. For example, sending a stock alert or a price drop notification directly related to a customer’s interests can significantly increase conversions
Save Time with Automation
Notification apps automate time-consuming processes like sending out order status updates, abandoned cart reminders, and shipping notifications. This frees up time for store owners to focus on other aspects of their business, while still maintaining a strong communication line with customers
Multi-Channel Marketing
These apps allow you to communicate with customers via SMS, email, and web push. This multi-channel approach increases the likelihood of your message being seen and acted upon. Whether it’s an alert for a back-in-stock item or a cart reminder, you can reach customers through the channel they prefer
Improve Customer Retention
Keeping customers informed and engaged with real-time notifications about their orders or relevant offers fosters loyalty. A customer who receives a timely back-in-stock alert or a personalized discount is more likely to return to your store in the future
Analytics and Optimization
Many notification apps provide detailed analytics that help you track campaign performance. You can see what types of messages work best for your audience and optimize your notifications accordingly. This data-driven approach helps improve conversion rates and customer engagement.
FAQs About Notification Apps for Shopify
What are notification apps, and why do I need one for my Shopify store?
Notification apps are tools that send automated alerts like push notifications, SMS, and emails to your customers. These apps are essential for driving customer engagement, recovering abandoned carts, sending stock alerts, and keeping shoppers informed about their orders. They help boost conversions and sales by delivering timely messages
Can notification apps help me recover abandoned carts?
Yes, many notification apps are designed with abandoned cart recovery features. These apps automatically send reminders to customers via push notifications, SMS, or email when they leave items in their carts, helping you recover lost sales
How do notification apps improve customer engagement?
By sending real-time notifications about back-in-stock alerts, price drop notifications, and order updates, these apps keep customers engaged with your brand. Multi-channel notifications via SMS, web push, and email ensure your message reaches customers through their preferred communication method
Are there free notification apps available for Shopify?
Yes, many notification apps offer free plans with limited features, allowing small businesses to get started without upfront costs. For example, PushOwl and Firepush provide free plans that include basic notifications, while offering premium plans for more advanced features like segmentation and A/B testing
Can I personalize notifications using these apps?
Absolutely. Most notification apps support personalized messaging by segmenting your audience based on behavior or interests. This allows you to send targeted notifications, such as reminding a customer about a product they showed interest in or notifying them of a price drop
How do notification apps help with stock alerts?
Notification apps like Back in Stock send stock alerts to customers who are waiting for out-of-stock products. These automated alerts can be sent via SMS, email, or push notifications, helping you capture potential sales as soon as products become available again
Do notification apps provide analytics?
Yes, many notification apps come with built-in analytics features that allow you to track the performance of your notifications. You can measure how effective your campaigns are, see how many customers engaged with your notifications, and optimize your strategy based on these insights
Can I send notifications through multiple channels at once?
Yes, most notification apps for Shopify, such as Firepush and Hextom, allow you to send notifications via SMS, email, and web push simultaneously. This multi-channel approach ensures you reach your customers through their preferred medium.
Conclusion
Using notification apps for your Shopify store is a game-changer in 2024. These apps help you engage customers, recover abandoned carts, and send web push notifications and SMS alerts that boost conversions. Whether it’s notifying customers when items are back in stock, sending personalized offers, or automating order updates, notification apps make running an online store more efficient. With options like PushOwl, Firepush, and Back in Stock, you can start with a free plan and scale as your store grows. Investing in the right notification app ensures you stay connected with your customers and maximize sales across multiple channels.
