Running a Shopify store requires tracking a ton of data—from sales trends to customer behavior. But relying on spreadsheets can be a headache, especially when real-time insights are needed to make informed decisions quickly. That’s where the best Shopify dashboard apps come in.
These apps allow you to see all your Shopify store’s key metrics, optimize performance, and even automate tasks like report generation. Whether you’re looking to monitor sales data, track customer lifetime value (LTV), or integrate with Google Analytics, there’s an app for every need.
In this post, we’ll break down 11 dashboard apps for Shopify that can help you grow your business in 2024. From analytics apps to financial dashboards, we’ve found the best options to help you run your Shopify store like a pro.
Shopify subscription solutions generated $525 million in Q4 2023, showing a 31% year-over-year growth.( Source )
Key Features of the Best Shopify Dashboard Apps
When choosing the right dashboard app for Shopify, you’ll want to focus on a few key features that help simplify tracking and analyzing your Shopify store’s performance. Here’s what to look for:
- Customizable Dashboards: A good Shopify dashboard app lets you customize the data you see, offering real-time updates on sales trends, customer behavior, inventory, and marketing channels.
- Seamless Integration with Marketing Channels: Look for apps that sync easily with platforms like Google Analytics, Google Ads, and social media platforms to track ad spend and customer acquisition costs.
- Automated Reporting: The best Shopify analytics apps can automate reports, allowing you to receive regular updates on sales data and metrics without manual work.
- Mobile App Compatibility: Being able to monitor your store on the go is crucial, and apps like Klipfolio and Profit Calc offer mobile-friendly versions so you can track KPIs anytime, anywhere.
- Advanced Analytics and Predictions: Some apps, like Polar Analytics, provide advanced analytics that predict customer LTV, churn rates, and even help optimize marketing strategies.
Read More:Top 9 Best Shopify Analytics Apps to Boost Your Store
The Top 11 Best Shopify Dashboard Apps for 2024
1. Profit Calc: The Best App for Shopify Profit Tracking
- Key Features: Automatically calculates net profit and tracks ad spend from Google Ads, TikTok Ads, and Facebook. It integrates with multiple marketing channels and shows real-time profit insights.
- Why It’s App-Worthy: This excellent app is perfect for making data-driven decisions on ad spend and customer retention.
- Pricing: From $29/month with a 15-day free trial.
2. Klipfolio: A Beautiful Shopify Dashboard App for Metrics
- Key Features: Allows you to create informative dashboards for tracking key business metrics, with real-time data integration from multiple sources like Google Analytics and Facebook Ads.
- Why It’s App-Worthy: It’s perfect for monitoring KPIs and syncing all data into a single dashboard.
- Pricing: Free plan available, with paid plans starting at $29/month.
3. Data Export IO: Best Analytics App for Shopify Stores
- Key Features: Automates custom reports for sales, taxes, and inventory. Includes robust filters and easy data export options.
- Why It’s App-Worthy: Its ability to export sales data and automate reporting makes it one of the best Shopify apps for store owners who need flexible analytics.
- Pricing: Free plan with premium options starting from $19/month.
4. Ampla Insights: Shopify Dashboard for Financial Metrics
- Key Features: Tracks key financial metrics such as revenue, LTV, and payback periods while offering comparisons with industry benchmarks.
- Why It’s App-Worthy: This app provides excellent customer retention and performance insights, particularly for Shopify Plus users.
- Pricing: Free plan available.
5. Lifetimely: A Sweet Analytics App for Shopify Profitability
- Key Features: Tracks real-time profit by considering costs like shipping, marketing, and product costs. It’s ideal for calculating customer LTV.
- Why It’s App-Worthy: If you want to automate the calculation of profitability and lifetime value, this is a must-have.
- Pricing: From $19/month.
6. Omega – Facebook Pixel & Ad Reports
- Key Features: Helps you set up Facebook Pixel for tracking conversion and ad performance. Includes advanced UTM tracking and smart data integration from Facebook.
- Why It’s App-Worthy: If you’re running Facebook Ads, this app provides actionable insights to optimize campaigns and increase return on ad spend.
- Pricing: From $15.99/month with a 3-day free trial.
7. Better Reports: The Best Shopify Dashboard App for Custom Reports
- Key Features: Generates custom reports across various segments such as sales, customer data, and inventory, with deep filtering capabilities.
- Why It’s App-Worthy: It’s particularly useful for store owners who need advanced, segmented reporting.
- Pricing: Free plan available, with premium features from $19/month.
8. Report Pundit: Best Shopify App for Data Visualization
- Key Features: Offers advanced report-building options with customization and exportable formats. Ideal for customer behavior analysis and sales trends.
- Why It’s App-Worthy: The app helps you automate the reporting process and track customer journey data.
- Pricing: Free plan available, with premium options starting at $20/month.
9. Google Analytics by Littledata
- Key Features: Integrates with Google Analytics to track eCommerce performance, customer behavior, and conversion rates for Shopify stores.
- Why It’s App-Worthy: Perfect for tracking detailed customer acquisition and e-commerce data with Google Analytics.
- Pricing: Free plan with premium tiers available.
10. Zoho Analytics
- Key Features: Offers real-time dashboards for monitoring business data, including sales, inventory, and customer insights.
- Why It’s App-Worthy: Best for stores that need advanced analytics with data visualization and predictive capabilities.
- Pricing: Free plan available.
11. Metorik
- Key Features: Provides insights into sales performance, customer trends, and overall store KPIs.
- Why It’s App-Worthy: Helps you analyze metrics in a user-friendly dashboard, perfect for scaling eCommerce businesses.
- Pricing: From $20/month.
How to Choose the Right Shopify Dashboard App
Choosing the right Shopify dashboard app depends on several factors unique to your business. Here are key considerations to help you make the best decision:
1. Identify Your Key Metrics
The best dashboard apps for Shopify provide visibility into the metrics most important to your store. If your focus is on sales trends, look for apps that provide detailed sales reports, inventory management, and financial metrics like net profit. Apps like Profit Calc and Better Reports are excellent for tracking profit margins and customer behavior analysis. On the other hand, if you’re more interested in customer retention and LTV, tools like Lifetimely can help predict customer lifetime value (LTV) and other retention metrics.
2. Consider Integration with Existing Tools
Your Shopify dashboard app should work seamlessly with the other tools and platforms you’re already using. For example, if you’re running ads on multiple platforms, consider apps like Klipfolio or Google Analytics by Littledata, which integrate with Google Analytics 4, Google Ads, and social media platforms. This allows you to track ad performance and conversion rates in real-time.
Apps like Supermetrics help transfer your Shopify data into Google Sheets or Data Studio, making it easier to track sales trends and ad spend across multiple channels. Make sure the app you choose aligns with your existing workflows and tools, from Klaviyo to TikTok Ads.
3. Automate Reporting and Save Time
Manual reporting is time-consuming and can be prone to errors. The right Shopify dashboard app should help automate key reports. Tools like Data Export IO and Report Pundit automate the generation of sales reports, inventory updates, and customer data analysis, sending them directly to your inbox or team members. Automating reporting allows you to focus on growth rather than data crunching.
4. Pricing and Free Plans
Pricing is a major factor, especially for smaller businesses or stores in growth phases. Many dashboard apps offer free plans or trials, such as Ampla Insights and Zoho Analytics, allowing you to test their features without immediate financial commitment. If you’re on a budget, starting with free trials can help you determine which Shopify app delivers the best return on investment.
For more advanced needs, look at apps with paid tiers like Better Reports or Klipfolio, which offer premium features like multi-store analytics or advanced custom reports. Always make sure the cost of the app for Shopify justifies the value it adds to your store.
5. Mobile App Compatibility
As a store owner, being able to track metrics on the go can be a huge advantage. Apps like Profit Calc and Klipfolio offer mobile-friendly versions, allowing you to view key data and metrics anywhere, anytime. This is especially useful for business owners who are frequently away from their desktops but still need real-time data to make informed decisions.
6. Advanced Analytics and Customer Insights
For growing stores, advanced Shopify analytics apps like Polar Analytics and Conversific can offer deep insights into customer behavior, LTV, and even cross-store analysis. These apps provide actionable insights to help optimize your marketing strategies, customer retention, and even inventory decisions.
If you’re serious about scaling your eCommerce store, having advanced analytics apps for Shopify can provide a competitive edge. They can help you dive deep into customer behavior analysis and give you a clearer picture of how to grow your business.
7. Ease of Use and Customer Support
While powerful analytics apps are essential, ease of use is just as important. Some of the best apps like Prism by RaftLabs and Better Reports offer intuitive user interfaces that make setting up and customizing reports a breeze. Additionally, ensure that the app provides excellent customer support and resources like community blog articles to help you navigate any issues.
Frequently Asked Questions (FAQs)
What is the best Shopify dashboard app for small businesses?
Apps like Lifetimely and Better Reports are great for small businesses, offering essential features without the steep learning curve.
Can I use multiple dashboard apps together?
Yes, many Shopify analytics apps are designed to work alongside each other. You can use apps for different metrics like profit, customer behavior, and ad spend tracking.
Which analytics apps for Shopify offer free trials?
Many apps, including Profit Calc, Klipfolio, and Ampla Insights, offer free trials, allowing you to explore their features before purchasing.
Conclusion:
Choosing the right Shopify dashboard app is a game-changer for any store owner who wants to grow and optimize their business. Whether you need a tool to track key metrics like profit, LTV, and customer behavior, or you’re looking to automate reporting and integrate with platforms like Google Analytics and Google Ads, there’s an app that can help streamline your operations.
The apps listed here, such as Profit Calc for profit tracking or Klipfolio for advanced dashboard creation, cater to a variety of needs and business sizes. Many offer free plans, allowing you to test out features and find the best fit before committing to a paid subscription.
Don’t overlook important factors like ease of use, mobile compatibility, and customer support when making your decision. With the right Shopify dashboard app, you’ll be empowered to make data-driven decisions, optimize your store’s performance, and ultimately grow your business in 2024 and beyond.