Are you struggling to maintain a strong social media presence for your Shopify store? The right apps can save you time and ensure that your store stays active across platforms like Instagram, Facebook, and Pinterest. In this guide, we’ll cover of the best Shopify social media apps that can automate your posts, boost customer engagement, and help drive sales.
Whether you’re a small business owner trying to streamline your workflow or an ecommerce agency managing multiple client stores, these apps will help you make the most of social media. Each app comes with unique features like automated posting, shoppable feeds, or influencer marketing, all designed to make social media less of a headache.
Want to know which app might be the perfect fit for your store? Keep reading as we break down their key features, pricing, and ratings.
Most Shopify merchants (37.5%) are between the ages of 25-34, reflecting its appeal to younger entrepreneurs.( Source )
Why Social Media Integration Matters for Shopify Stores
Social media is one of the most powerful tools for driving traffic to your ecommerce store, but it can also be time-consuming. Shopify store owners often face challenges in consistently posting across platforms, tracking engagement, and turning social interactions into sales. This is where social media integration apps come in handy.
These apps allow you to automate social media posts, sync your store’s product catalog with platforms like Instagram and Facebook, and even manage user-generated content. With the right app, you can boost your online visibility, engage with customers more effectively, and ultimately increase sales with less manual effort.
Here’s why integrating social media with your Shopify store is crucial:
- Reach a larger audience: By automating posts and syncing products with platforms like Instagram and Facebook, you increase your store’s exposure to a wider audience.
- Drive traffic and sales: Social media is not just about likes and shares. When done right, it can lead to higher conversion rates by engaging customers directly where they spend the most time.
- Save time: Automating your social media strategy means you can spend more time focusing on other aspects of your business, like product development or customer service.
- Track engagement easily: Social media apps often come with analytics and reporting tools that allow you to track performance and adjust your strategy in real-time.
By the end of this article, you’ll know which Shopify social media app can solve your specific challenges and help you grow your store more effectively.
Top 8 Shopify Social Media Apps
Now, let’s dive into the nine best Shopify social media apps that can help you boost engagement, save time, and increase sales. Each app has been evaluated based on its features, pricing, and user ratings, so you can choose the one that best fits your needs.
1. Outfy – Automate Social Media
Outfy is a great app if you’re looking to automate posts across multiple platforms like Facebook, Instagram, and Pinterest. With Outfy, you can create content like collages, GIFs, and videos, making your social media presence more dynamic.
- Key Features:
- Automates posting across multiple platforms
- Supports videos, images, and GIFs
- Content creation tools, such as collages and promotional videos
- Pricing: Free plan available, Pro Plan starts at $30/month
- Rating:4.7
- Best for: Automating content creation and posting for busy store owners.
2. Post Studio – Social Auto Post
Post Studio is perfect for merchants who want to maintain an active social presence without constantly managing it manually. It automatically schedules product and offer posts, ensuring your social accounts stay updated.
- Key Features:
- Automatically schedules posts across Facebook, Instagram, Pinterest, and more
- Daily product and offer posts
- Detailed performance tracking
- Pricing: Free plan available, Pro Plan at $7.99/month, Ultimate Plan at $19.99/month
- Rating:4.8
- Best for: Consistent, automated social media posting without manual effort.
3. Minta Automated Social Videos
Minta makes it simple to create professional social media videos for your store. It comes with pre-made templates, so you don’t need to be a video editing pro to create eye-catching content.
- Key Features:
- Pre-made templates for video creation
- Automated video scheduling for Facebook, Instagram, and Pinterest
- Integration with your product catalog
- Pricing: Free plan available, paid plans start from $19/month
- Rating:4.8
- Best for: Stores needing high-quality video content for social media.
4. Facebook & Instagram by Shopify
This official app from Shopify helps you seamlessly sync your store’s products with Facebook and Instagram. It also allows you to create targeted ad campaigns and manage them directly from Shopify.
- Key Features:
- Sync products to Facebook and Instagram
- Run targeted ad campaigns
- Set up Facebook and Instagram shops with ease
- Pricing: Free to install, additional charges apply depending on ads
- Rating:3.5
- Best for: Managing Facebook and Instagram shops and running ads directly from Shopify.
5. Instafeed – Instagram Feed
Instafeed allows you to display your Instagram feed directly on your Shopify store, helping you leverage user-generated content (UGC) to boost social proof and engagement.
- Key Features:
- Embed Instagram feed on your Shopify store
- Display shoppable posts
- Increases Instagram engagement and followers
- Pricing: Free plan available, Pro plan from $5.99/month
- Rating:4.9
- Best for: Brands that rely heavily on Instagram for visual content and customer engagement.
6. Socialwidget
Socialwidget is a versatile app that allows you to embed shoppable Instagram and TikTok feeds onto your store. It also offers various pre-made templates to make your social media content more visually appealing.
- Key Features:
- Shoppable Instagram and TikTok feeds
- Customizable, aesthetic feed templates
- Sort posts by hashtags and public accounts
- Pricing: Free plan available, Standard Plan at $9.90/month, Professional Plan at $19.90/month
- Rating:4.8
- Best for: Increasing sales through engaging, shoppable social media feeds.
7. Growave
Growave is a powerful app that combines loyalty programs, user-generated content (UGC), and social sharing features. It incentivizes customers to engage with your brand through social media shares and rewards.
- Key Features:
- Combines loyalty programs with social media features
- Incentivizes customers to share products on social platforms
- Collects reviews and user-generated content
- Pricing: Free plan available, paid plans start from $19/month
- Rating:4.8
- Best for: Stores focusing on customer loyalty and increasing social engagement through incentives.
8. Social Rabbit
Social Rabbit automates social media marketing by posting products and promotions across Facebook, Instagram, and other platforms. It also offers analytics and reporting to track performance.
- Key Features:
- Automates product promotions and social posts
- Tracks engagement with detailed analytics
- Supports Facebook, Instagram, and other platforms
- Pricing: Starter plan at $9.99/month, Advanced Plan at $14.99/month
- Rating:4.5
- Best for: Store owners needing robust social media automation with tracking features.
How to Choose the Right Social Media App for Your Shopify Store
With so many social media apps available, it’s important to pick one that aligns with your business goals and resources. Here’s a quick guide to help you choose the best social media app for your Shopify store based on your needs.
1. Consider Your Store’s Size and Sales Volume
- Smaller stores: If your store is just getting off the ground, look for free or low-cost plans with basic automation features. Apps like Instafeed or Post Studio are good fits as they offer affordable pricing while helping you stay active on social media.
- Growing stores: As your store grows, you might need more advanced features, such as detailed analytics, influencer marketing, and loyalty programs. Apps like Growave and Minta offer scalable options that help growing businesses take advantage of user-generated content, loyalty points, and creative social posts.
- Larger stores: If you’re managing a high volume of sales, you may need an all-in-one app like Outfy or Social Helper that can automate and manage multiple social media accounts efficiently while providing detailed reports on engagement and conversions.
2. Define Your Social Media Goals
- Increase Engagement: Apps like Socialwidget and Instafeed are ideal if your main goal is to boost engagement through visual content. Both apps allow you to showcase Instagram or TikTok content on your store, increasing customer interaction.
- Drive Sales: If driving sales is your priority, consider apps that integrate with social commerce features like shoppable posts. Facebook & Instagram by Shopify is perfect for syncing products and running paid ad campaigns, while Growave allows you to run referral and reward programs to incentivize social sharing and purchases.
- Save Time: If time management is your top concern, Post Studio and Outfy are built to automate social media scheduling, allowing you to focus on other areas of your business. Both apps reduce the manual workload and ensure regular content updates across multiple platforms.
3. Budget Considerations
- Free options: If you’re starting out or on a tight budget, apps like Instafeed and Post Studio offer free plans with essential features, such as social media posting and product feed display.
- Paid plans: For those who want access to more advanced features, many apps, including Outfy and Minta, offer affordable paid plans that range from $7.99 to $30 per month. Higher-tier plans typically provide additional content creation tools, analytics, and enhanced social integration.
4. Check for Integration with Other Tools
If you’re already using marketing or email tools, make sure the social media app integrates seamlessly with those tools. For example, Growave integrates with email marketing platforms, allowing you to combine loyalty programs with email campaigns. Similarly, Outfy can work alongside your existing Shopify product catalog and email list to create engaging social content that drives sales.
FAQs
Can these apps help increase my store’s sales?
Yes, several of these apps are specifically designed to help drive sales. For example, Facebook & Instagram by Shopify allows you to sync products to your social media platforms and run ad campaigns, while Growave incentivizes customers to share products and leave reviews, boosting social proof and driving more sales.
Are there free options for these social media apps?
Yes, many apps, such as Instafeed, Post Studio, and Outfy, offer free plans with basic features. These are great for stores just starting out or those with a limited budget.
How can I save time managing social media?
Automation apps like Post Studio and Outfy handle most of the heavy lifting by scheduling posts and automatically sharing your products across social platforms, ensuring that your social media stays active without needing constant attention.
Which app is best for integrating Instagram with my Shopify store?
Instafeed is one of the best options for integrating Instagram. It allows you to display your Instagram feed on your Shopify store and make your posts shoppable, helping convert your Instagram followers into customers.
Do these apps offer analytics to track performance?
Yes, apps like Outfy, Social Helper, and Growave offer built-in analytics features that allow you to track the performance of your social media campaigns, posts, and customer interactions.
Conclusion
Choosing the right social media app for your Shopify store can significantly impact your store’s success. Whether you’re aiming to save time, boost engagement, or drive more sales, the apps we’ve covered offer a wide range of features to meet your needs.
- If you’re looking for automation and time-saving, apps like Post Studio and Outfy will handle your posting schedule, keeping your social media pages active without constant attention.
- For increasing engagement through visual content, apps like Instafeed and Socialwidget allow you to leverage Instagram and TikTok to showcase user-generated content directly on your store.
- For maximizing sales through social media, Growave and Facebook & Instagram by Shopify enable you to integrate social commerce with loyalty programs, ads, and shoppable posts.
Social media is more than just a marketing tool; it’s a powerful platform to drive traffic and convert customers. Using one of these apps will help you maintain a strong social media presence while freeing up time to focus on other key areas of your business.
