

✅AI Shopping Assistant personalised for your brand
✅No-Code AI Bot Builder
✅Connect WhatsApp with Desku to convert Visitors into Customers
✅Unified Shared Inbox for effortless team collaboration
✅No Code Multiple Integrations
The General Data Protection Regulation (GDPR) is a pivotal piece of legislation in the European Union that safeguards individuals’ data privacy. Enforced since May 2018, it has reshaped how businesses handle and process personal data. It’s not just about compliance; it’s about respecting consumers’ rights in our digital age.
Under GDPR, organizations must ensure the data they collect is used ethically and transparently. Non-compliance can lead to hefty fines. So, think of it as a digital constitution, protecting your online persona. It’s a game-changer, making data privacy a fundamental human right.
We live in a world where data is constantly being generated and shared. This valuable asset needs protection. That’s where the General Data Protection Regulation (GDPR) comes into play. GDPR is a set of rules designed to safeguard the personal data of individuals within the European Union (EU).
Imagine your personal information is like a treasure chest. GDPR acts as a lock, ensuring that only authorized individuals can access this treasure. It brings control and transparency to how businesses handle personal data, creating a safer digital environment for everyone.
GDPR operates on a set of fundamental principles that govern the use and processing of personal data. Let’s explore these principles briefly:
GDPR sets a higher standard for data protection, impacting businesses in various ways:
Achieving GDPR compliance might seem daunting, but it can be simplified through the following steps and guidelines:
Non-compliance with GDPR can lead to severe consequences. Businesses may face fines of up to 4% of their annual global turnover or €20 million, whichever is higher. These penalties are designed to ensure data protection is taken seriously.
GDPR requires businesses to gather and process personal data in a lawful and transparent manner. It also grants individuals more control over their data, ensuring it is handled responsibly and ethically.
GDPR provides individuals with certain rights, including the right to access their personal data, the right to have it corrected, and the right to have it erased, among others. These rights empower individuals to have more control over their personal information.
Even if your business is located outside the European Union, if you handle the personal data of EU residents, GDPR still applies to you. GDPR has extraterritorial reach, ensuring the protection of EU citizens’ data no matter where it is being processed.
Personal data under GDPR refers to any information that can directly or indirectly identify an individual. It includes names, email addresses, IP addresses, social media posts, photographs, and much more. Essentially, any data that is linked to an identifiable person is considered personal data.
Usecase
Products
Comparisons
Resources